about ideasman

Been around for a while now, long enough to know achieving the desired the result is everything.

Who am I?

All I've ever wanted to be is an effective communicator, whether in Advertising, Film or Comms, in print, digital or words.

I have a passion for storytelling, a knack for understanding the target's desires and the drive to achieve outstanding results.

Why choose me

I could go on, but frankly there are few who can deliver the experience, the craft and the creativity to solve your business needs.

  • Forty years experience

  • I help build brands, build your business, tell your stories and get results.

  • I look to future-proof your thinking, the work and the technology we use.

  • And have some fun while we do it.

What you see is....

  • Strategic strength, deep thinker, sound disciplines, visual strengths

  • Forward planner, future focussed.

  • Creativity that performs - Brand and Retail Advertising, Events, Design and Film

  • Inside or outside the square, below, through or above the line. Can write & create for any medium or media.

My experience in a nutshell

Creative director, communications manager, thought leader, producer, designer, writer, innovator, motivator, team builder, team leader, all around Ideas Man.
Also dedicated husband, father, bit of a geek, handy with a lathe, great in a crisis.
Can start fire with no matches and catch food in the wild.

Key Roles

Communications/Marketing Advisor, Ritchies, 2022 - Current
Communications Manager, Masterspec, 2013 - 2022
Creative Director, Farrimond Advertising, 2012
Retail Creative Director, Energi Advertising, 2011 - 2012
Executive Producer, Kube@Oktobor, 2010 - 2011
Founding Creative Director, Hyde Group, 1999 - 2005
Founding Creative Director, Ogilvy&Mather Retail,1992 - 1997
Associate Creative Director, Mattingly , 1991 - 1992
Senior Art Director, George Patterson, 1985  -1990

Key Freelance

Creative Director, Ideasman, 2013 - 2022
Creative Director, Central Station Advertising, 2006 - 2009
Chair Creative Board, Edge Creative, 2007 - 2009
Dilmah, Curtiss & Spence Communications, 2006 - 2009
Placemakers, Campaign Palace/Bates, 1997 - 1998